Dr. Chuck M. Hermans
Department
Marketing
Role:
Faculty
Campus:
Springfield
Postal mail
Missouri State University
Marketing
901 S. National Ave.
Springfield,
MO
65897
Details
Education
- PhD, Business Administration, emphasis in marketing, 2003
- MBA, finance concentration, 1997, New Mexico State University
- BBA, Real Estate, 1993, New Mexico State University
Teaching
- MKT 474/774 International Marketing
- MKT 464/764 International Logistics and Global Supply Chain Management
Professional experience
- Managing General Partner, Yellowstone Partnership, Albuquerque, NM
- Real Estate Manager, The Broker Company, El Paso, TX
- Executive Assistant to EVP, Bowlin's, Inc., Las Cruces, NM
- Vice President, International Acquisition, Brokers & Contractors, Las Cruces, NM
- Vice President/COO, Joseph & Long Construction Co., Gaithersburg, MD
Research and professional interests
- Cross-cultural comparisons in consumer behavior
- International diffusion models and segmentation
- International e-commerce
- Internet marketing
- International and e-commerce implications for marketing pedagogy
Awards and honors
- Dean’s Distinguished Research Fellow, College of Business Administration, Missouri State University, 2008, 2009
- ABR & TLC Conferences Best Paper in Track Award, “Instant Messenger Friends? Social Relationship Behavior Differences Between Two Countries,” Spring 2008
- ABR & TLC Conferences Best Paper in Track Award, “The Marketing of Body Image: A Cross-Cultural Comparison of Gender Effects in the U.S. and China,” Spring 2008
- Houghton Mifflin/Pride Ferrell Innovations in Teaching Competition Award, “A 3-Way Integrative Learning Approach to Cross-National Collaboration among students and Practitioners,” Society for Marketing Advances, Fall 2007
- Excellence in Teaching Award, Missouri State University, College of Business Administration, Fall 2005