The following is a sample schedule for this major – your actual schedule may vary.
Meet with your advisor and review the class schedule before confirming your schedule.
Missouri State is committed to helping you graduate in four years.
BS Four-Year Degree Plan: Marketing Management Track
The following degree plan, last reviewed 07/08/2024, is based on the 2024-25 catalog and Missouri State general education requirements.
First semester (fall)
| Courses | Hours |
|---|---|
| ENG 110 Writing I | 3 |
| GEP 101 First-Year Foundations | 2 |
| MTH 134 Algebraic Reasoning and Modeling | 3 |
| PSY 121 Introductory Psychology | 3 |
| Physical Science w/lab or Life Science w/lab | 4 |
| Total hours | 15 |
Second semester (spring)
| Courses | Hours |
|---|---|
| ITC 200 Critical and Creative Thinking Using Information Technology | 3 |
| COM 115 Fundamentals of Public Speaking | 3 |
| ECO 155 Principles of Macroeconomics | 3 |
| PLS 101 American Democracy and Citizenship | 3 |
| Human Cultures - Humanities | 3 |
| Total hours | 15 |
Third semester (fall)
| Courses | Hours |
|---|---|
| ACC 201 Introduction to Financial Accounting | 3 |
| ITC 201 Computer Applications for Business | 3 |
| ECO 165 Principles of Microeconomics | 3 |
| MGT 286 Business Communication and Professional Development | 3 |
| Human Cultures - Arts | 3 |
| Total hours | 15 |
Fourth semester (spring)
| Courses | Hours |
|---|---|
| ACC 211 Introduction to Managerial Accounting | 3 |
| LAW 231 Legal Environment of Business | 3 |
| QBA 237 Basic Business Statistics | 3 |
| Physical Science or Life Science | 3 |
| Cultural Competence (Take ANT-100, GRY-100, IDS-297, OR REL-210 to also count on globalization list) | 3 |
| Total hours | 15 |
Fifth semester (fall)
| Courses | Hours |
|---|---|
| FIN 380 Financial Management | 3 |
| HST 121 Survey of the History of the United States to 1877 or HST 122 Survey of the History of the United States since 1877 |
3 |
| MGT 340 Principles of Management | 3 |
| MKT 350 Principles of Marketing | 3 |
| QBA 337 Applied Business Statistics | 3 |
| Total hours | 15 |
Sixth semester (spring)
| Courses | Hours |
|---|---|
| ENG 210 Writing II: Writing Across the Disciplines or ENG 221 Writing II: Writing for the Professions |
3 |
| MKT 351 Consumer Behavior | 3 |
| MKT 354 Principles of Advertising | 3 |
| MKT 360 Marketing Research | 3 |
| MKT 364 Operations Management or MKT 450 Supply Chain Management and Sustainability |
3 |
| Total hours | 15 |
Seventh semester (fall)
| Courses | Hours |
|---|---|
| MKT 410 Services Marketing | 3 |
| MKT 464 Global Supply Chain Management or MKT 474 International Marketing |
3 |
| Marketing Management List* | 3 |
| ITC 429 Information Systems with Business Intelligence | 3 |
| General Elective to bring total to 120 | 4 |
| Total hours | 16 |
Eighth semester (spring)
| Courses | Hours |
|---|---|
| General Elective to bring total to 120 | 2 |
| MGT 487 Strategic Management and Policy | 3 |
| MKT 365 Introduction to Logistics | 3 |
| MKT 472 Marketing Strategy | 3 |
| Marketing Management List* | 3 |
| Total hours | 14 |
*Marketing Management List*
MKT 352 - Professional Sales
MKT 355 - Principles of Retailing
MKT 452 - Sales Management
MKT 485 - Marketing Yourself
MKT 510 - Digital and Social Media
MKT 515 - Contemporary Issues in Advertising/ Promotion
MGT 397 - Business Report Writing
GPA & credit hour requirements
For Admission to College of Business (COB): Student must earn a minimum of 2.00 Missouri State GPA and a minimum of 2.50 combined GPA for admission to COB AND to take upper division COB courses.
For Graduation: Students must obtain a 2.50 GPA in all upper-division (300+) in their College of Business business unit coursework taken at Missouri State University.
For Graduation: Students must complete at least 120 hours. Of those 120 hours, at least 40 hours must be upper division (300+) level. Electives may be needed to meet these requirements.