POSITION IDENTIFICATION
TITLE Coordinator, Community Engagement and Volunteers
CLASSIFICATION NUMBER 5124
GRADE 42
CLASSIFICATION Exempt
IMMEDIATE SUPERVISOR Director of Community Support
GENERAL FUNCTION
The Coordinator, Community Engagement and Volunteers helps to ensure KSMU Radio and Ozarks Public Television (OPT) meaningfully reflects and connects with the communities we serve by utilizing content, messaging, and engagement to grow and diversify our audiences, and extend the impact of our content. The Coordinator, Community Engagement and Volunteers develops, coordinates, and executes community engagement activities and special events and recruits, trains, and schedules volunteers to meet the organizational needs and objectives of KSMU Radio and OPT. The Coordinator, Community Engagement and Volunteers provides support to the Membership department by planning and executing marketing activities designed to better understand member needs and preferences, assists in the development of donor offers to mid-level and major donors, and processes monthly gifts and gift reports.
MINIMUM ACCEPTABLE QUALIFICATIONS
Education: A bachelor’s degree is required. A bachelor’s degree in Communication, Marketing, Public Relations, Entertainment Management, or a related field is preferred.
Experience: At least two years of professional work experience is required. Experience in event management is preferred. Experience in fundraising is preferred.
Skills: Strong oral and written communication skills, with attention to detail, is required. Excellent organizational skills, particularly planning, setting and meeting deadlines, and evaluating progress, is required. Excellent interpersonal skills are required. Computer literacy, particularly in word processing, using Internet resources, spreadsheets, and database applications, including the ability to learn new applications, is required. Strong social media experience is required. Graphic design skills are preferred. Creative thinking is preferred to develop fresh ideas and event concepts. The ability to develop knowledge of, respect for, and skills to engage with those of other cultures or backgrounds is required.
Effort: This position will be required to regularly attend events, sometimes unaccompanied, that will require the employee to set up and take down booths or displays, and lift and/or carry supplies, materials and/or equipment that could weigh up to 30 pounds to the event venue. These activities may also require the ability to reach above and below the waist and sit/stand/walk for extended periods of time while setting up/taking down and staffing the booths/displays.
Other: Occasional irregular work hours, including some evening and weekend work for off-site events, is required. Subject to inside and outside environmental conditions. A valid driver’s license is required.
ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Plans, coordinates, and evaluates annual OPT community engagement and fundraising events (i.e., Seuss Science Day, Explore the Outdoors, OPT/PBS KIDS Writers Contest, Wine & Food Celebration, Spring and Holiday Online Auctions, etc.) to meet station revenue and engagement goals.
2. Develops timelines, manages logistics, engages participants (individuals, donors and sponsors), markets and promotes events, prepares revenue and expense budgets, leads and/or serves on event committees, and organizes and oversees station event staff and volunteers.
3. Plans and coordinates promotional and engagement activities for OPT/PBS programs and local documentaries (i.e., panel discussions, program/documentary screening events, PBS talent visits, OPT KIDS Club, Family Focus communications, etc.). This includes emails, multi-platform digital engagement materials, postcards, posters, social media, press releases, and external media interviews.
4. Plans and coordinates promotional and engagement activities for KSMU/NPR initiatives and series (i.e., Making a Difference, Sense of Community, Studio Live, Tiny Desk Contest, Student Podcast Challenge, KSMU Trivia Nights, StoryCorp Mobile Tour, NPR talent visits, etc.). This includes emails, multi-platform digital engagement materials, postcards, posters, social media, press releases, and external media interviews.
5. Utilizes station decision matrix for the development and implementation of engagement projects which prioritize local content, children’s content, and content featuring diverse perspectives and recommends new KSMU/OPT community engagement activities and/or fundraising events to station leadership; and if approved, designs, plans, coordinates, and evaluates such activities and events.
6. Oversees and administers the KSMU and OPT volunteer program by planning, scheduling, and implementing volunteer recruitment events and activities; links volunteers to station opportunities that suit their skill sets; leads training of engagement and special event volunteers; organizes volunteer training for other station departments as needed by collecting volunteer information, availability, skills, interests, and maintains an up-to-date KSMU/OPT volunteer database; keeps schedules and records of volunteer work, plans and executes volunteer appreciation events and activities, and evaluates and recommends methods to improve the volunteer program and enhance recruitment and retention of volunteers.
7. Creates or assists in the creation of station engagement publications and reports (i.e., quarterly donor newsletters, donor impact reports, special event summary reports, Station Activity Benchmarking Surveys (TV), Station Activity Survey (radio), Local Content and Services Reports, etc.).
8. Maintains KSMU/OPT development calendar of outreach activities, special events, station promotions, and other relevant engagement opportunities and ensures KSMU/OPT activities are submitted to external community calendars.
9. Coordinates and schedules requests for station tours and invitations from area schools for station participation in “Career Day” events and assists the Operations and Compliance Coordinator with staffing for career and job fairs as needed.
10. Assists the Membership department with OPT/PBS on-air pledge drives by organizing and submitting pledge premium requests to the fulfillment center, processing online gifts, gift reconciliation reports, and overseeing monthly pledge billings/reminders.
11. Assists the Membership department in the planning, coordinating, and promotion of annual on-air KSMU pledge drives (i.e., Spring, Fall, Giving Tuesday, etc.) to meet station revenue and engagement goals by organizing volunteers, securing food donations, serving as on-air talent and/or board operator, recruiting and recording listener testimonials, taking pledge calls, entering donor/gift information using specialized public broadcasting software, assisting with premium management and distribution, pledge marketing and promotion, processing online gifts, and gift reconciliation reports, and oversees monthly pledge billings/reminders.
12. Supervises the Special Events Assistant and other engagement student interns and employees.
13. Contributes to a work environment that encourages knowledge of, respect for, and development of skills to engage with those of other cultures or backgrounds.
14. Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development seminars, and attending training and/or courses required by the Director of Community Support.
15. Contributes to the overall success of KSMU and OPT by performing all other duties and responsibilities as assigned.
SUPERVISION
The Coordinator, Community Engagement and Volunteers is supervised by the Director of Community Support. The Coordinator, Community Engagement and Volunteers supervises the Special Events Assistant and other part-time engagement employees, student interns, and volunteers.
OFFICE OF HUMAN RESOURCES
DECEMBER 2021
