POSITION IDENTIFICATION
TITLE Special Event Coordinator and Marketing Assistant, College of Business
CLASSIFICATION NUMBER 2656
GRADE 42
CLASSIFICATION Exempt
IMMEDIATE SUPERVISOR Coordinator, Marketing, Strategic Communications and External Relations
MAJOR ADMINISTRATOR Dean, College of Business
GENERAL FUNCTION
The Special Event Coordinator and Marketing Assistant manages and maintains social media communications and the College of Business’ (COB) social media communication and website, writes for COB publications, and plans and coordinates special events.
MINIMUM ACCEPTABLE QUALIFICATIONS
Education: A Bachelor’s degree in marketing, public relations, communication or a related field is required.
Experience: At least one year of experience in marketing, special events, University events, public relations, or communication. Experience with using social media as a communication tool is preferred.
Skills: Exceptional interpersonal communication skills are required; exceptional verbal and written communication skills are required. Knowledge and expertise with new marketing communications tools, including the use of social media, is required. Strong decision-making skills, the ability to prioritize tasks, and the ability to leverage and manage resources, both internal and external, are required. The ability to balance multiple priorities and meet tight deadlines is required. Proven project management skills and the ability to responsibly manage a budget are required. Must have a working knowledge of various computer software application, including word processing and database applications. The ability to develop knowledge of, respect for, and skills to engage with those of other cultures or backgrounds is required.
Other: The nature of this position requires traveling to and from various locations on campus to make arrangements for events and transporting media equipment, display equipment, promotional materials, etc. unassisted. This position works evenings and weekends as needed.
ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Works with the Coordinator, Marketing, Strategic Communications and External Relations in all areas related to marketing, external relations, and communication for the college.
2. Manages and maintains all COB social media accounts, including, but not limited to, Facebook, Twitter, LinkedIn, Instagram, YouTube, and Hootsuite.
3. Writes for COB publications such as the monthly Bear Biz newsletter, COB print publications, and other marketing communications.
4. Coordinates and executes all COB special events, including but not limited to, the COB Scholarship Banquet, COB Spring Awards Dinner, bi-annual COB Executive Advisory Council meetings, COB OTC Advisor Luncheon, COB Athletic Recognition Reception, COB events held in conjunction with Missouri State Welcome Weekend, COB events held in conjunction with Missouri State Family Weekend, COB Greene County High School Achievement Dinner, and various other events sponsored by COB by planning and organizing all logistical and physical needs for the events, such as, identifying and contracting location needs, food, and equipment, managing attendee invitations and responses, and coordinating with appropriate COB offices and individuals.
5. Coordinates and executes all COB special events by planning and organizing all programming needs for the events such as management of event materials, schedules and timelines, scripts, publicity and promotions, and securing speakers, hosts, or emcees.
6. Executes all COB special events with on-set event management by serving as team leader for on-site event management, coordinating volunteers, and assuring all logistical and programming needs are satisfactory from start to finish for each event.
7. Manages the COB special events budget and coordinates with other COB budgets as needed by communicating with appropriate COB offices and individuals.
8. Coordinates and manages the COB master calendar of events to make sure that events at the college and departmental level are not overlapping.
9. Provides assistance to COB departments as needed for the coordination of special events.
10. Manages Glass Hall television monitors by using the technical skills necessary to maintain the layout and operable status, works with the College’s Instructional Technology Support Specialist to resolve any technical issues, and works with the Coordinator, Marketing, Strategic Communications and External Relations on yearly television monitor strategy and policy.
11. Manages and maintains COB webpages and assists departments with departmental pages as necessary.
12. Promotes a positive image of the College and the University on campus and within the community.
13. Contributes to a work environment that encourages knowledge of, respect for, and development of skills to engage with those of other cultures or backgrounds.
14. Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses required.
15. Supports the College of Business by performing all other duties as assigned.
SUPERVISION
The Special Event Coordinator and Marketing Assistant is supervised by the Coordinator, Marketing, Strategic Communications and External Relations of the College of Business Administration.
OFFICE OF HUMAN RESOURCES
FEBRUARY 2015
