1274 Coordinator, Admissions - Events, Outreach and Recruitment

POSITION IDENTIFICATION

TITLE Coordinator, Admissions - Events, Outreach and Recruitment

CLASSIFICATION NUMBER 1274

GRADE 42

CLASSIFICATION Exempt

IMMEDIATE SUPERVISOR Director, Admissions

GENERAL FUNCTION

The Coordinator of Admissions - Events, Outreach and Recruitment is responsible for the planning of engagement experiences, overseeing and maintaining outreach communications and event registrations via the customer relationship management (CRM) system, managing campus facility use for Admission events, and supervising and training volunteers for large-scale campus events on behalf of the Office of Admissions.  The Coordinator, Admissions - Events, Outreach & Recruitment represents Missouri State University at college fairs and high school/community college recruitment visits and counsels prospective students and their parents regarding admission requirements, academic programs, financial aid and scholarships, residence life and housing, student organizations, and activities. The Coordinator, Admissions - Events, Outreach and Recruitment provides creative oversight and direction towards communications and surveys targeting prospective student populations for large-scale events; as well as responds to written, phone, email, and in-person inquiries. The Coordinator, Admissions - Events, Outreach and Recruitment hires, trains, and supervises student workers and graduate assistants for administrative, outreach, and recruitment duties. The Coordinator, Admissions - Events, Outreach and Recruitment meets with visiting students and parents, makes formal presentations, and works with the Director of Admissions to outline and manage budgeted expenditures related to large-scale campus events.  The Coordinator, Admissions - Events, Outreach and Recruitment monitors, measures, and performs statistical analysis of data to determine the effectiveness of large-scale campus events and outreach strategies.

MINIMUM ACCEPTABLE QUALIFICATIONS

Education: A bachelor's degree is required. An equivalent combination of years of experience and education may be considered for substitution of educational requirements.

Experience: At least one year of experience working in a higher education institution with experience in recruitment, admissions, and experience planning large-scale events and managing complex projects is required. Familiarity with database systems such as Ellucian Banner, PeopleSoft or some other type of database product utilized by institutions of higher learning is required. Experience utilizing innovative technology such as a CRM solution is required.  

Skills: Excellent verbal and written communication skills are required. Strong proofreading and editing skills are required. Organizational and planning skills are required. Experience working with diverse teams to implement a system or solution is required. Demonstrated skill in public speaking and in engaging with large audiences is required. Proficiency in using Microsoft Office applications, especially Excel, in a higher education environment is required. Effective decision-making skills are required.

Effort: This position requires at least daily travel between two on campus Admissions’ worksites. This position makes presentations and attends recruiting events which requires transporting and pushing, pulling, carrying and setting up media equipment, supplies, and displays up to 35 pounds unassisted. Data entry and computer work is also required.

License: A valid driver's license is required.

Other: Must be available to attend events during evenings and weekends; out-of-town, overnight travel as required.

ESSENTIAL DUTIES AND RESPONSIBILITIES

1. Plans high impact student engagement experiences working in collaboration with the Assistant Director for Admissions – Information Services and organizes tours and faculty appointments for large-scale campus visits.

2. Develops an in-depth knowledge of the University’s strategic enrollment management plan and monitors the impact of large-scale campus visits towards meeting enrollment goals.

3. Manages facility use for Admissions events and fosters strong professional relationships with campus stakeholders on behalf of the Office of Admissions related to large-scale campus visit events.

4. Supervises and trains student workers, graduate assistants and volunteers for large-scale campus events on behalf of the Office of Admissions and hires, trains and supervises student workers for administrative duties performed at the main desks located in the Office of Admissions. 

5. Contributes to the achievement of University enrollment and recruitment goals by representing Missouri State University at college fairs and high school/community college recruitment visits and provides counsel to prospective students and their family regarding admission requirements, academic programs, financial aid and scholarships, resident life & housing, student organizations, and activities.

6. Engages with prospective students and their families throughout the enrollment cycle, including but not limited to performing admission presentations, attending recruitment events, and conducting individual appointments related to the enrollment process.

7. Monitors, measures, and performs statistical analysis of data to determine the effectiveness of large-scale campus events and outreach strategies.

8. Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses required by the Director, Admissions.

9. Assists with meeting enrollment, recruitment, and student service objectives of the University by performing other essential duties and responsibilities as assigned.

SUPERVISION

The Coordinator of Admissions - Events, Outreach and Recruitment supervises part-time staff members and student employees.

OFFICE OF HUMAN RESOURCES

REVISED JANUARY 2025

JOB FAMILY 4

Factor 1: Professional Knowledge, Skill, and Technical Mastery

Level 2.0 - 900 Points: Entry-level professional knowledge of the principles, concepts, practices, and methods of non-technical administrative and managerial functions. Knowledge permits the employee to carry out basic recurring tasks and routine portions of assignments or to carry out less demanding professional elements of assignments in areas including communications, social sciences, art and design, education, and related functions while gaining in familiarity with the University's policies and goals, business practices and/or accounting systems. This level of knowledge permits the employee to schedule and carry out the steps of a limited operation or project to complete stages of a multi-phase project. Knowledge at this level is typically acquired through a combination of formal education and/or training and experience that includes a requirement for a college degree in an unspecified field or a specific background in a non-technical area. Knowledge requirements may also include a limited amount of related work experience.

Factor 2: Supervisory Responsibility

Level 2.0 - 130 Points: Regular, but limited, supervision, training, or directing the work assignments of (a) small numbers of student, part-time or temporary workers, or (b) one or more permanent, full-time employees. The nature of supervision is largely confined to scheduling work and assigning tasks. Supervision at this level typically does not include a full range of supervisory responsibilities, and supervisory duties typically do not consume a large portion of the work day.

Factor 3: Interactions with Others

Level 3.0 - 250 Points: The purpose of interactions is to advise or counsel others to solve recurring and structured problems, and/or to plan or coordinate work efforts with other employees who are working toward common goals in situations where relationships are generally cooperative. Interactions are moderately structured and routine and may involve employees in different functions, students, and/or the general public. These types of interactions require normal interpersonal skills.

Factor 4: Job Controls and Guidelines

Level 2.0 - 250 Points: The employee carries out a group of procedures using the general methods and desired results indicated by the supervisor. Typically, standard operating procedures, handbooks, and/or reference manuals exist for most procedures, but the employee must select from the most appropriate of several guidelines and make minor adjustments to methods. Unforeseen situations are normally referred to others for resolution. Assignments are related in function and objective, but processes, procedures, or software varies from one assignment to another. Based on the assignment, the employee uses diverse, but conventional, methods, techniques, or approaches. Employees in jobs at this level may perform work that is moderately complex, but normally performed within a fairly narrow and specific functional area.

Factor 5: Managerial Responsibility

Level 3.0 - 850 Points: Work involves providing significant support services to others both within and outside of the department that substantially influences decision-making processes. Work activities are complex and others rely on the accuracy and reliability of the information, analysis, or advice to make decisions. Work activities have a direct, but shared, impact on further processes or services, affect the overall efficiency and image of the department, and may have material impact on costs or service quality within the cost center. Incumbents may be responsible for identifying areas of need and for developing proposals that request funding to fulfill those needs.