POSITION IDENTIFICATION
TITLE Assistant Director of Admissions-Transfer Outreach and Recruitment
CLASSIFICATION NUMBER 1211
GRADE 42
CLASSIFICATION Exempt
IMMEDIATE SUPERVISOR Director of Admissions
MAJOR ADMINISTRATOR Associate Vice President for Student Affairs – Enrollment Management
GENERAL FUNCTION
The Assistant Director of Admissions - Transfer Outreach and Recruitment is primarily responsible for the development and implementation of the University’s recruitment plan for transfer student populations. Under the supervision of the Director of Admissions, the Assistant Director of Admissions - Transfer Outreach and Recruitment assists in the formulation and implementation of best practices, relationship building, marketing initiatives, and key programming efforts designed to have a positive impact on the enrollment behaviors of transfer students. The Assistant Director of Admissions - Transfer Outreach and Recruitment works collaboratively with all admissions staff and graduate assistants in recruiting transfer students to Missouri State University, represents Missouri State University at college fairs and community college recruitment visits, and provides admission and enrollment services to prospective transfer students regarding requirements, academic programs, transferability of courses and degree completion, financial aid, and scholarships. The Assistant Director of Admissions - Transfer Outreach and Recruitment works collaboratively with all campus stakeholders involved in the process of recruiting, advising, and enrolling transfer students and builds and maintains relationships with community college partners in Missouri, Missouri State University’s West Plains campus, and surrounding states.
MINIMUM ACCEPTABLE QUALIFICATIONS
Education: A Bachelor's degree is required. A Master's degree is preferred.
Experience: Two years of experience working in a higher education institution is required. Experience in recruitment, admissions, and/or experience planning large events and managing complex projects is required. Experience in student services administration in areas related to the responsibilities of this position and experience working with community college officials and/or students is preferred. Experience utilizing technology such as a Customer Relationship Management (CRM) solution is preferred.
Skills: Familiarity with database systems such as Ellucian’s Banner, PeopleSoft, or some other type of database product utilized by institutions of higher education is required. Excellent communications skills, both written and verbal, are required. The ability to learn and follow complex procedures and detailed policies while working with minimum supervision is required. Effective decision-making skills are required. The ability to develop knowledge of, respect for, and skills to engage with those of other cultures or backgrounds is required. Familiarity with key initiatives in recruitment with a focus on transfer student populations is preferred.
Other: This position makes presentations, staffs recruiting events, and transports and sets up media equipment, supplies, and displays unassisted. Some data entry and computer work is required.
License: Must have or obtain a valid Missouri driver's license by the start of employment.
Other: Must be available to attend events during evenings and weekends; out-of-town, overnight travel is required.
ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Develops a comprehensive transfer recruitment plan, detailing communication and engagement strategies designed to increase the enrollment of transfer students.
2. Oversees budgeted expenditures and exercises managerial oversight to ensure the successful implementation of key programs, events, and recruitment initiatives designed to impact enrollment behavior of students transferring to Missouri State University.
3. Utilizes business intelligence dashboards to conduct research and statistical analysis of recruitment data, track enrollment indicators, and create reports to measure outcomes and inform recruitment strategy.
4. Engages with internal and external stakeholders, related organizations, and government agencies that support transfer initiatives, identifies and builds relationships with community college partners and organizations serving transfer students across all recruitment territories traveled by the Office of Admissions and the West Plains campus, conducts territory analysis meetings with Admissions staff to inform transfer recruitment initiatives across all individual territory planning, and provides direct supervision to the part-time transfer specialist serving students from Ozarks Technical Community College – Springfield campus.
5. Provides creative oversight for best practices in marketing to transfer student populations, participates in the development of publications, web pages, and digital communications designed to reach and engage transfer students, and monitors, measures, and performs statistical analysis of data to determine the effectiveness of outreach strategies related to transfer enrollment goals to include, but not limited to, web analytics and tracking modules.
6. Assists in the development of internal networks to provide an effective means of communicating transfer initiatives throughout the University, serves as the Admissions’ point of contact for the transfer credit re-evaluation and pre-approval system, and utilizes transfer equivalency software to monitor course catalog changes at the University as well as changes occurring at other colleges and institutions.
7. Collaborates with the Director of New Student and Family Programs to oversee both web-based and on-campus orientation programs designed for transfer students.
8. Serves as the University’s reverse transfer point of contact by coordinating the process by which Missouri State University credit is transferred back to the community college for the award of an Associate’s degree and maintains current with Missouri Department of Higher Education reverse transfer policy.
9. Supports the development of effective articulation agreements and transfer guides with community colleges by maintaining accurate course equivalencies.
10. Evaluates programs and services for transfer students through surveys of admitted and enrolled transfer students and community college advisors.
11. Represents the Admissions Office by serving on various University committees and participating in appropriate state and national professional organizations.
12. Develops project timelines and utilizes project manager software to plan and track outcomes of assigned key programs of interest and events, designs reports based on established targets for transfer markets, and analyzes institutional recruitment data to make decisions to target recruitment efforts for successful enrollment outcomes.
13. Performs individual review of application documents for transfer applicants who have submitted the supplemental form and/or an appeal for admission as an exception in order to make an admission decision and determine scholarship eligibility.
14. Contributes to a work environment that encourages knowledge of, respect for, and development of skills to engage with those of other cultures or backgrounds.
15. Remains competent and current through self-directed professional reading, developing professional contacts with colleagues, attending professional development courses, and attending training and/or courses required by the Director of Admissions.
16. Assists with meeting enrollment, recruitment, and student service objectives of the University by performing other essential duties and responsibilities as assigned.
SUPERVISION
The Assistant Director of Admissions - Transfer Outreach and Recruitment reports to the Director of Admissions and supervises a part-time employee located at Ozarks Technical Community College as well as designated clerical and support personnel.
OFFICE OF HUMAN RESOURCES
SEPTEMBER 2016
